CLIENT: Nikon Japan DELIVERABLES: Concept & Design PRODUCTS: Packaging Design GEOGRAPHIC: USA
Packaging design is always a great challenge and the overall should be clean yet visual appealing. Heavy information with lots of text is no longer a trend. Moving to the digital world, all content and information will be view on smart device and we wanted to create the Nikon i-capture devices box that made a loud impression while retaining an overall simplicity. By balancing minimalistic colours with bold image treatment, the resulting design speaks of a timeless sophistication.
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