CLIENT: Nikon Japan DELIVERABLES: Concept & Design PRODUCTS: Packaging GEOGRAPHIC: US
Our objective was to devise a holistic lens wipes box packaging design that would not only stand out as a POS design but be able to work within the constraints of mass shipping and maximize delivery. With this consideration in mind, painstaking measurements were made for the overall packaging to work inside-out: individual wipes were packed in a box that would, in turn, be stacked neatly into a bigger box, each of which is made to maximize fitting on a shipping palette. Upon reaching retail counters, these boxes may then be opened up and folded into point-of-sale. This meets the 2 main objectives of doing a box packaging design which is visually appealing and functional.
Others Nikon project includes Z-fold pocket guide, DL brochures and Desktop Apps.
Read more about packaging design.
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